It’s increasingly important to prove your value as a buyer’s agent, especially in today’s changing real estate landscape. One way you can excel in your market is by developing a reputation for saving people from bad situations. In my experience, bad...
Before buying a property, it’s a good idea to act like it’s a potentially terrifying first date you just set up online. If you’ve ever done online dating, you understand what it’s like to act casual about setting up a first date with someone...
Often, on the side of the road, there are handwritten signs with all the charm of a ransom note that say things like “3-br 2-bath home for sale off-market call XXX-XXX-XXXX.” I sat in traffic next to one earlier today that was even less specific about what...
Property management might be one of the most AI-proof careers, not to mention recession-proof. “This is not a business that’s ever going to be fully automated,” says Doug Brien, CEO and co-founder of Mynd, a residential investment property tech company,...
Our eyes give us away, and marketers are increasingly focused on measuring micro-eye movements to get past our words and into our minds. This is because, quite frequently, we don’t truly know what we want, or do not want to admit to wanting certain...
